According to a report by the Financial Times on December 23rd, Meta, with a market value of 1.5 trillion US dollars (approximately 10.94 trillion yuan), is collaborating with eyewear group EssilorLuxottica. The plan is to add a display to its sunglasses priced at 300 US dollars (about 2188 yuan). Insiders revealed that the new version of the glasses may be launched as early as the second half of 2025.
The display may be used to show notifications or responses from Meta’s virtual assistant. Meta declined to comment on its smart glasses strategy. However, in mid-December this year, Andrew Bosworth, Meta’s chief technology officer, said that 2025 will be the most crucial year for Reality Labs. Note: Reality Labs is the research and development department responsible for Meta glasses and the VR device Quest. Since its establishment in 2020, Reality Labs has been in a state of loss. In the first three quarters of 2024, the loss reached 13 billion US dollars, with only about 1 billion US dollars in revenue. Nevertheless, since the launch of a new version of Ray-Ban Meta glasses in September 2023, sales have exceeded the total of the previous two years. Although the first-generation product is relatively simple, adding a display will be a crucial step for Zuckerberg to realize his vision of augmented reality glasses – that is, glasses can superimpose the virtual world on the real world.Advertising statement: External jump links (including but not limited to hyperlinks, QR codes, passwords, etc.) contained in the text are used to convey more information and save selection time. The results are for reference only. All articles contain this statement.
